Jul 22 2007
Guinnes Lesson #6: Coping with the Rat Race
In this instance, Guinness says let the other guy take the fall. And then benefit from it. Actually, this is a very dark ad, much like the beer itself. Yet, I find myself chuckling. I’m afraid to know what this says about me…
So the question I pose here is how ethical is it to benefit from someone else’s loss?
